Social media content creation
A finished project usually ends up as one photo and a short caption, even when there's more worth showing. This service turns your own project photos, video, and knowledge of the work into short-form video, branded posts, carousels, and captions made to be posted, not just filed away.
What you get
- Short-form video edited into a reel from footage you already have
- Branded, on-theme posts built from your own project photos
- Multi-slide carousels that explain a project, a material, or a process
- Captions written in your business's own voice
- One round of revisions
How it works
- Agree on goals and ideas. A short conversation about what the content is for and which projects or moments are worth using.
- Gather the material. You send the photos, video, and any details about the work; nothing is filmed on site as part of this service unless that's separately arranged.
- Create. The footage and photos are edited, captioned, and laid out into the agreed formats.
- Review. You see the content before anything is considered finished.
- Deliver. Files arrive ready to post, in the sizes each platform needs.
Why it helps
Good work often goes unnoticed simply because nothing shows it clearly. Content built this way shows the quality of a finished project instead of just announcing it, answers questions a customer would otherwise have to ask directly, and gives someone who's interested a clear next step.
An example: Smith & Co.
Smith & Co., a fictional Boston kitchen and bathroom remodeling business, posted one ordinary project photo with a short caption: "Another project completed. Kitchen remodeling in Boston. Get in touch." The same material became two things instead: a short reel of the finished kitchen with branded captions timed to the footage, ending on an invitation to discuss the viewer's own space, and a four-slide carousel explaining the kitchen's materials, the planning questions worth asking, and what to do next.
Illustrative example for a fictional business. See the full before-and-after comparison, including the working reel and carousel, on the homepage under Social Content.
Scope
This service is for turning material you already have, or can gather, into finished content. It does not include on-site filming, managing your social accounts, publishing on your behalf, handling comments or direct messages, or paid ad promotion, unless any of that is agreed and scoped separately in writing.
This is separate from website content: website content is the copywriting that goes on your site itself, not social posts.
Pricing
Quoted per project once it's clear how much material there is and which formats you need. There is no standard package, post count, revision allowance, or turnaround time published here, since those genuinely depend on the work involved.